Alfa Romeo’s stunning 4C Wins WhichCar Style Award at the Australian Motoring Awards

Alfa Romeo’s stunning 4C supercar has added yet another accolade to its overflowing trophy cabinet, claiming the WhichCar Style Award at the Australian Motoring Awards in Melbourne last night.

The Alfa Romeo 4C swept the pool of four finalists to be crowned Australia’s most-stylish car, with WhichCar General Manager Mark Orval declaring the 4C the “absolute standout of the final field of contenders for the WhichCar Style Award.”

All four finalists were judged by an expert panel, including Australian automotive designer Paul Beranger, and editors from Australia’s biggest lifestyle titles – BelleReal Living and Men’s Style.

The finalists were judged against five key criteria, including design innovation, functional ergonomics, stand-out features, value for money and how well the vehicle appeals to its target market.

Men’s Style editor and WhichCar judge Michal Pickering was blown away by the 4C’s exterior design, declaring the Italian supercar was: “Akin to an automotive Sophia Loren.”

It’s the latest in a long list of accolades for the Alfa Romeo 4C, which was also named Performance Car of the Year 2015 in the APMP Car and Van of the Year Awards,  Most Beautiful Car of the Year at the 29th International Automobile Festival in France, and claimed the top design honours at the prestigious Villa d’Este Concours d’Elegance in Italy.

Commenting on the win, FCA Australia President & CEO, Pat Dougherty, said: “We are incredibly proud of the Alfa Romeo 4C and the many awards it has won both in Australia and around the world. It’s a hugely exciting time for the Alfa Romeo brand, and even more so because the stunning 4C and 4C Spider are just the beginning of that story. Watch this space, as there’s a lot more to come from this iconic and storied brand.”

Launched in Australia in February 2015, the Alfa Romeo took the local performance market by storm, offering supercar speed, stunning looks and F1-inspired technology. It was joined by the Alfa Romeo 4C Spider in late 2015.

The Alfa Romeo 4C is available in dealerships and is priced at just $89,000 (MSRP). The Alfa Romeo 4C Spider is priced at just $99,000 (MSRP).

(Visited 104 times, 1 visits today)

Leave a Reply