- Premium pickup will be the only model in its segment with a high-performance V6 turbodiesel
- Latest generation of six-cylinder engines with up to 165 kW and 550 Nm of torque
- Amarok Aventura launch model to be equipped with a sports bar, 20-inch wheels, bi-xenon headlights and LED daytime running lights
Hannover, Germany – Volkswagen Commercial Vehicles is taking things up a notch: the Amarok – the premium pickup in the B segment – is getting a bigger ‘heart’ and highlighting its performance potential, thanks to the latest generation of Volkswagen V6 engines. Drivers of the Amarok can look forward in future to the one litre of additional displacement offered by the 3.0-litre engine. The pickup boasts good on- and off-road capabilities. Its top-of-the-line engine delivers 550 Nm of torque and has an output of 165 kW. Continue reading Volkswagen Amarok now with powerful six-cylinder engine
Volkswagen Commercial Vehicles challenged Australians to pick the Naked Ute in mass media campaign
No exterior panels. No soft-touch plastics. No clever infotainment systems. Not even a shred of fabric or cushioning on the seats. There’s not a lot left on the skeletal frame of the Naked Ute, bar what matters most.
As part of a multi-platform marketing campaign, encapsulating television, digital and print media, Volkswagen Commercial Vehicles Australia stripped back its award-winning Amarok ute to the bare bones: exposing its tough, reinforced and extensively engineered chassis, free from badges and class-leading Volkswagen design features.
The Naked Ute was then assessed by some of its toughest critics: working ute owners from rural Australia. This ‘blind’ road test saw the Naked Ute driven in a range of off-road environments, designed to test the core strength of the Naked Ute. At the end of the test, the Naked Ute’s pilots were all impressed by its strength and composure; but still stumped as to what model the Naked Ute was. That is, until this week.
Continue reading Stripped bare: Naked Ute revealed as Volkswagen Amarok
Pooling responsibility for technology, quality, profitability and deadlines
Wolfsburg, January, 2016: The Volkswagen brand repositioned its organisation for vehicle development at the beginning of the year. Chairman of the Board of Management Dr Herbert Diess emphazises, “We have to ensure that the corporate responsibility for each vehicle project is clearly assigned. We expect these changes to yield an acceleration boost in development. This step represents a core element of ‘New Volkswagen’, the new strategic direction of our brand.”
Cross-functional collaboration will be strengthened as a result: from the concept to the end of the life-cycle for any given model, the responsibility for technology, quality, cost and deadline compliance, and the responsibility for cost-effectiveness, now clearly lie in one hand for the first time. Until now, these responsibilities were distributed across different divisions and differentiated into individual models groups as well.
Continue reading Volkswagen brand repositions its vehicle development organisation
Two stunning restored ‘Split Window’ VW ‘Kombis’
Very cool Series I VW Karmann Ghia
A comprehensively-restored 1967 ‘Split Window’ Volkswagen Microbus that looks as good underneath as its stunning upper bodywork is being offered with ‘no reserve’ at Shannons Summer Auction in Melbourne on Monday (November 23).
The two-owner, Australian-assembled and right hand drive 11-window Kombi enjoyed just one long-term owner from new before being acquired by its current keeper around 10 years ago. Continue reading Stunning ‘Split Window’ Microbus with ‘no reserve’ at Shannons Melbourne Summer Auction